Shoe style display



Sept. 11, 1934.

C. W. CONAWAY SHOE STYLE DISPLAY Filed Dec. 13, 1933 INVENTOR 5 CHARLES W Camwnr WNW ATTORNEYS Patented Sept. 11, 1934 NlTED STATES PATENT or ies SHOE STYLE DISPLAY Charles W. Conaway, Great Neck, N. Y.

Application December 13, 1933, Serial No. 702,145

1 Claim.

of a shoe is provided showing material, trimming, contour and color of each particular style. This invention enables a salesman to equip himself with a large number of such devices for demonstrating a corresponding number of different shoe styles, all of which devices may be packed in small compass and easily transported.

One object of my invention is toproduce a device of the character indicated, the construction of which lends itself to economy and speed of finished shoe.

construction parts will be Another object is to provide a whereby the various component securely held together so as to resist long, rough usage.

Other objects. will be manifest to anyone skilled in this art from a reading of the following description and an examination of the accompanying drawing showing my invention in a preferred form, and in which Fig. l is a front view of the completed display device;

Fig. 2 is a relatively enlarged section on the line 2-2 of Fig. 1;

Fig. 3 is a view of a cardboard blank that constitutes the main body or background of the display card; Fig. l is a view of a second cardboard blank designed to be connected to the blank shown in Fig. 3, which second blank serves as the immeed to take an embossing operation and to efiectively retain represents a its shape after such operation. 3 slit in the blank 1, which, in the form shown, follows the outline or profile of the sole, heel, and counter of a shoe to be illustrated. The

such a shoe.

central portion 2 of the blank 2 is embossed to simulate in contour one side of On the obverse side of blank 2 is stretched a thin sheet 4, or pieces, preferably of the actual material such as to be used in the shoe, including the heel portion and the 1 trimmings.

A suitable adhesive is employed to secure this material to the surface of the blank 2. The layer 4 may project beyond the edge of the embossed portion 2 of the blank, no care being required in this operation to see that it terminates at said edge. After the ad- 'UQ hesive aforesaid has been fully dried, I trim off (as along the dotted line :c-Fig. 4) the surplus material at the upper part of blank 2 so as to properly outline the upper part of a shoe. I then pass the lower and rear edges 2* of the blank 2 through the slit 3 so as to bring the corresponding edges of the embossure 2 snugly down to the slit. By the use of a suitable adhesive, I then secure to the back of blank 1 the marginal portion 2 of the blank 2. Since a T0 relatively broad surface area of engagement is thus afforded, this connection will be exceedingly firm and durable. I may then secure the upper part of the blank 2 to the blank 1 by means of a suitable adhesive. Since the upper part of the blank 2 stands slightly above the surface of the background blank 1, this serves to heighten the perspective effect of the embossure and this may be accentuated by shading applied to the surface of the blank 1 just above the upper edge of blank 2. By making the blank 2 separately from the blank 1, I may employ a tough, coarse, and rough surfaced cardboard best adapted to take and hold an embossure and also to hold the outer layer 4 of material. This 85. construction also permits me to use a relatively high-grade cardboard of any desired thickness for the background blank.

In applying a decorative surface layer 4 to the blank 2, if said layer were applied so as to terminate at the edges of the embossure 2 it is apparent much skill and care would be required on the part of the operative. Furthermore, if so applied there will be a tendency of the edges to buckle and separate. In my method of manufacture, the decorative outer layer 4 is applied to the blank 2 so as to extend beyond the margins of the embossure, so that even if the edges do buckle or strip, no harm is done, since the upper edges are trimmed oif back to IQO the line :12, While the lower edges are hidden back of the blank 1, the exposed edge of the slit 3 being relied upon to sharply define the adjacent visible portion of the shoe being demonstrated.

As a result of this construction, it is'apparent that much time is saved and little skill is required in producing the display devices.

I claim:

A display card for a shoe comprising a backround blank having an irregular slit therein 1 extending beyond the embossed portion and secured to the border of said second blank, said border projecting entirely through said slit and secured to the back of said background blank, the shoulder of said embossed portion engaging one edge of said slit.

CHARLES W. CONAWAY. 

